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Behind the Scenes: Conducting Whittier's Comprehensive Election Poll

In the lead-up to the 2024 Whittier City Council election, Whittier 360 News Network embarked on an ambitious project to gauge the pulse of the city’s electorate. The goal was straightforward: to understand the key issues concerning our community and to forecast the potential outcomes of the upcoming council elections. However, the methodology behind this poll was anything but simple, combining modern technology with traditional footwork to ensure a comprehensive and representative sample.


Crafting the Poll on the Go

The journey began with the creation of the survey on SurveyMonkey, a platform known for its robustness and versatility in crafting detailed questionnaires. In an innovative approach, the poll was designed using just a cell phone, proving that impactful work doesn't always require a desk or a laptop. This mobile-first strategy enabled real-time adjustments and updates, ensuring the survey was both relevant and accessible.


Spreading the Word Through Social Media

Once crafted, the poll was disseminated across various social media platforms, including Facebook and Twitter. These channels were chosen for their widespread use within the Whittier community, allowing us to reach a broad audience quickly. Social media not only facilitated the easy sharing of the poll but also encouraged lively discussions and debates on the topics covered, increasing engagement and interest in participation.


Ensuring Representation Across Districts

Understanding the importance of having a representative sample from each of Whittier's Council Districts, we employed a dual approach. Alongside our digital dissemination, we took to the streets with a team of dedicated volunteers who walked door-to-door, delivering invitations to participate in the poll to randomly selected addresses.

The selection of addresses was no small feat. Leveraging the power of artificial intelligence, an AI app randomly chose addresses within each district, ensuring an unbiased and equitable selection process. This blend of high-tech and high-touch methodologies ensured that our sample wasn't just large but also diverse, reflecting the varied demographics and opinions across Whittier.


The Outcome

The result was a poll that not only captured the current sentiment of Whittier's electorate but also set a new standard for how local polling could be conducted efficiently and effectively. By harnessing the power of technology and the personal touch of community engagement, Whittier 360 News Network was able to provide valuable insights into the issues that matter most to our residents.

As we continue to analyze and share the findings from this self funded but comprehensive poll, we remain committed to fostering informed and engaged community dialogue. The insights gained from this effort will undoubtedly contribute to a more informed electorate and, ultimately, a more responsive and representative city council.


Stay tuned to Whittier 360 News Network for more updates and insights from the 2024 Whittier City Council election poll. Our journey into the heart of Whittier’s political landscape is just beginning, and we invite you to join us every step of the way.

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